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About Me

18+ Years Turning Search Traffic Into Real, Measurable Growth

I’m Hubert Pablo, a Sr. SEO Specialist based in the Philippines. I help brands rank higher, get found by AI, and grow organic traffic that actually converts – through technical SEO, content strategy, and ethical link building.

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Hubert Pablo
Why Work With Me

Experience You Can Hand a Problem To

I’ve led SEO for RV/travel & hospitality brands, e-learning, digital marketing agencies, home improvement, and electric scooter brands – managing in-house teams and client accounts directly.

18+ Years in SEO

From directory submissions in 2008 to AI-search readiness in 2026 – I’ve adapted through every major algorithm shift.

No Middleman

You get someone who has already solved the problem you’re facing – not a junior learning on your budget.

Full-Funnel Coverage

Technical SEO, on-page, AEO/GEO, local SEO, link building, and clear monthly reporting – all under one roof.

Career Journey

Where I’ve Built My Craft

LevelUp

SEO Account Manager · March 2024 – Present

Managing SEO strategy across multiple client accounts, technical audits, AI-search readiness (LLMs.txt), and cross-functional delivery.

LevelUp

SEO Officer · April 2022 – March 2024

Built holistic SEO strategies, led backlink and technical improvement initiatives, and streamlined team processes.

IVI

SEO Team Leader · November 2020 – March 2022

Led a team of SEO specialists, planned organic growth initiatives, and oversaw site-wide SEO compliance and reporting.

51Talk

SEO Consultant · April 2020 – October 2020

Advised on technical SEO, keyword strategy, and CRO alignment; ran internal SEO training workshops.

Cloud Employee

SEO Team Lead · July 2018 – March 2020

Owned technical, on-page, and off-page SEO strategy end-to-end, managing budget and cross-functional collaboration.

K8 Casino & William Hill Online

Sr. SEO Specialist / Sr. SEO Associate · 2008 – 2018

Grew into SEO through hands-on technical audits, competitor analysis, and large-scale ethical link building programs.

Education

Background

  • Bachelor’s Degree, Computer Science
    STI College Southwoods · 2002 – 2006
Certifications

Credentials

  • Google Analytics Certified
    Google
  • Search Engine Optimization
    eMarketing Institute
  • The Online Marketing Fundamentals
    Google Digital Garage
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